Title: Digital and Content Designer
Location: Dublin
Salary: Competitive
Experience: 3+ years of experience in digital design or a similar role, preferably within a tech or B2B environment.
Key Responsibilities
Creative Design
- Design digital assets, including social media posts, email campaigns, website graphics, online advertisements, video editing and copy.
- Create visually engaging infographics, eBooks, and presentation templates to enhance content marketing efforts.
- Develop cohesive visual identities for marketing campaigns, ensuring alignment with brand guidelines.
- Produce video assets in live-action and graphics.
- Produce additional content series such as podcasts and e-publications.
Content Marketing Design
- Collaborate with product and marketing teams to design assets that enhance storytelling, customer education and drive engagement.
- Design dynamic visuals for blog posts, brochures, whitepapers, and case studies to captivate readers.
- Manage the production of multimedia content, including video overlays, animations, and interactive assets.
Campaign Support
- Partner with the marketing team to develop visually impactful assets for product launches, trade shows, and conferences.
- Monitor and iterate designs based on campaign performance data and user feedback.
Brand Development
- Ensure brand consistency across all content and design outputs.
- Contribute to evolving the brand’s visual identity, bringing a fresh and innovative perspective.
Skills and Experience:
Essential
- 3+ years of experience in digital design or a similar role, preferably within a tech or B2B environment.
- A strong portfolio showcasing design work for digital marketing campaigns, including content marketing assets.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, or Sketch.
- Motion design or video editing skills (e.g., After Effects, Premiere Pro).
- Experience creating graphics optimised for web and social media platforms.
- Basic understanding of UX/UI principles for web and mobile design.
Desirable
- Familiarity with content management systems (e.g., WordPress) and CRM marketing platforms.
- Knowledge of content marketing strategies, including SEO and audience engagement best practices.